Anchor Text SEO for Blogger: Internal Linking That Google Understands

Introduction

Anchor text is one of the most underestimated SEO elements on Blogger websites. Many bloggers either ignore it completely or over‑optimize it with exact keywords, both of which confuse Google.

Anchor text tells Google what the linked page is about. When used correctly, it improves crawlability, indexing speed, and topical authority. When misused, it weakens trust signals and slows down indexing.

This authority guide explains how anchor text works on Blogger, which types are safe, which are dangerous, and how to build an internal linking system that Google actually understands.

What Is Anchor Text?

Anchor text is the clickable text of a hyperlink.

Example:

Google Indexing & Blogger SEO Guide

To Google, anchor text acts like a label describing the destination page.

Why Anchor Text Matters for Google Indexing

Google uses anchor text to:

• Understand page topic
• Evaluate relevance
• Assign crawl priority
• Confirm topical authority

On Blogger, internal anchor text is often more important than backlinks, especially for new sites.

Common Anchor Text Mistakes on Blogger

1️⃣ Exact‑Match Overuse

Repeatedly using the same keyword anchor signals manipulation.

2️⃣ Generic Anchors

Anchors like:

• click here
• read more
• this post

Provide zero context to Google.

3️⃣ Random Linking

Linking without topic relevance weakens authority.

4️⃣ Footer & Sidebar Spam

Overloaded widgets dilute link equity.

Types of Anchor Text (SEO‑Safe)

Branded Anchors

Example:

• Skylark Infotechbd

Safest and most natural.

Partial‑Match Anchors

Example:

• fix Google indexing issues

Highly recommended.

Contextual Anchors

Anchors embedded naturally in sentences.

Best for authority building.

Exact‑Match Anchors (Use Sparingly)

Allowed occasionally, not repeatedly.

Anchor Text Strategy for Blogger (Proven)

Rule 1: One Primary Contextual Anchor

Each post should receive:

• One strong contextual anchor from a pillar or homepage

Rule 2: Anchor Diversity

Mix:

• Branded
• Partial
• Natural phrase anchors

Rule 3: Topic‑Relevant Linking

Only link pages within the same topic cluster.

Rule 4: Avoid Site‑Wide Keyword Anchors

Navigation menus should use neutral anchors.

How Anchor Text Supports Faster Indexing

Strong anchors:

• Reduce crawl confusion
• Improve topical clarity
• Increase crawl priority

This helps new posts move from discovery to indexing faster.

Anchor Text Placement Best Practices

• Inside body content
• Above the fold when possible
• Near related keywords

Avoid hidden or repeated anchors.

Anchor Text and Blogger Labels

Labels create many duplicate pages.

Avoid linking to labels using keyword anchors.

Internal Linking Example (Your Site)

Homepage → Google Indexing & Blogger SEO Guide

Pillar Page → Redirect Errors in Blogger

Posts → Back to pillar using varied anchors

This creates authority flow.

What NOT to Do

❌ Don’t use the same anchor everywhere ❌ Don’t auto‑link keywords ❌ Don’t link for the sake of linking

Frequently Asked Questions (FAQ)

How many internal links per post?

5–10 relevant links are enough.

Can anchor text cause penalties?

Over‑optimization can delay indexing.

Are branded anchors important?

Yes. They build trust.

Conclusion

Anchor text is not about tricks — it’s about clarity.

When Google clearly understands what your pages are about, indexing becomes faster and rankings more stable.

Use anchor text deliberately, and let structure do the heavy lifting.

➡️ Continue with the pillar guide to complete your Google indexing issues.